
Ryan Dew, PhD
Assistant Professor of Marketing, The Wharton School
Research Interests:Marketing analytics, data-driven design, decision support, preference measurement
About Ryan
Ryan Dew is an Assistant Professor of Marketing at the Wharton School of the University of Pennsylvania. His research explores how machine learning and Bayesian statistical methodologies can solve real world marketing problems, and enhance the capacity of marketing managers to make data-driven decisions. Methodologically, he uses techniques from machine learning, Bayesian nonparametrics, and Bayesian econometrics.